InTouch purchased by MECLABS Group

Marketing Sherpa announced today (11/12/07) that InTouch  will be purchased by MECLABS Group.  MECLABS Group is the parent company of MarketingSherpa and MarketingExperiments.One wonders, in these circumstances, whether Marketing Sherpa may continue to be considered a neutral broker of impartial information now that it has an interest in the businesses it promotes as a specialist in the field.  Over the years Marketing Sherpa has provided Intouch and Tom Carrol with a very lucrative platform from which he could promote his book and his business. Marketing Sherpa is entitled to promote whomever they wish of course, but shouldn’t a disclosure be added?

Michael Falkson

Real Time Web Analytics